H
Hanbai
vs
G
Ghost

Hanbai vs Ghost

Ghost is an open-source publishing platform with memberships and paid subscriptions. It excels at blogging and publishing with built-in email for posts.

Looking for a Ghost alternative? Hanbai offers AI-powered newsletter automation with features Ghost doesn't have—including AI content writing, automated content curation, and built-in referral rewards.

Why Creators Choose Hanbai Over Ghost

AI writes newsletters; Ghost requires manual writing

Automated content curation saves hours weekly

Built-in referral rewards for subscriber growth

Full email automation and sequences (Ghost lacks)

Newsletter-first workflow vs CMS-first

Feature Comparison: Hanbai vs Ghost

See how Hanbai compares to Ghost across key features

Creator & Content Workflow

FeatureHanbaiGhost
AI Content Writing
Automated Content Curation
Built-in Referral Program
Memberships/Subscriptions
Publishing CMSBasic
Brand Voice Training

Automation, Growth & CRM

FeatureHanbaiGhost
Email Sequences/Automation
Signup Forms
Analytics DashboardBasic
Custom Domain

Key Hanbai Advantages

AI Content Writing

Generate newsletter content with AI that learns your brand voice.Ghost doesn't offer native AI writing.

Automated Curation

Auto-scrape content from RSS feeds, Reddit, Twitter, and more. Save hours on research every week.

Built-in Referrals

Native referral program to grow subscribers organically. No third-party integrations required.

Ghost Strengths

  • Open-source and self-hostable
  • Excellent publishing and SEO for blogs
  • Built-in memberships and paid subscriptions
  • Good theme ecosystem
  • Lightweight, fast CMS

Ghost Limitations

  • No AI content generation
  • No newsletter automation/sequences
  • No automated content curation
  • No built-in referral program
  • Email is basic (broadcast posts), limited marketing automation

Pricing Comparison

Hanbai

AI-powered newsletter automation

  • Free plan available
  • AI features included
  • Referral program on all plans
  • 14-day free trial
Start Free Trial

Ghost

Open-source publishing and memberships

  • No free plan
  • Starting at $9/month (Starter managed), self-host free
  • Member-based pricing for hosted, self-host option
  • No AI content features
Visit Ghost

Frequently Asked Questions

Is Hanbai a good alternative to Ghost?

Yes, Hanbai is an excellent Ghost alternative for newsletter creators. Unlike Ghost, Hanbai includes AI content writing, automated content curation, and a built-in referral program to help grow your subscriber base organically.

How does Hanbai compare to Ghost for newsletters?

Hanbai is built specifically for AI-first newsletter automation. While Ghost focuses on publishing platform with memberships, Hanbai specializes in helping creators write newsletters faster with AI, automatically curate content from multiple sources, and grow subscribers with built-in referral rewards.

Can I migrate from Ghost to Hanbai?

Yes! Hanbai supports CSV imports from Ghost and any other email platform. Simply export your subscribers from Ghost and upload them to Hanbai to get started. Your subscriber data, including tags and custom fields, can be imported easily.

What features does Hanbai have that Ghost doesn't?

Hanbai offers several features not available in Ghost: AI-powered content writing that learns your brand voice, automated content curation from RSS feeds, Reddit, Twitter, and other sources, brand voice training for consistent content, and a built-in referral rewards system for organic subscriber growth.

Ready to Switch from Ghost?

Import your subscribers and start using AI-powered newsletter automation today.

Start Your Free Trial

14-day free trial • No credit card required • Import from Ghost